Video email, how novel

Implix, an email marketing leader and online solution provider to global SOHO/SMB markets, has announced the results of an internal study conducted on almost one billion video emails sent following the July launch of GetResponse 6.0.

The analysis compared open and click-through rates (CTR) achieved by video emails and non-video mails. The emails containing video received, on average, 5.6 percent higher open rates, and 96.38 percent higher CTRs than non-video mails. With continued use, the expectation is that recipients will increasingly prioritize and open messages from known senders of video emails.

Rising to the top of recipients’ email “priority lists” is one of the biggest challenges facing SMB marketers today. With a 71 percent increase in online viewing time in the last year, video is clearly the fastest growing trend in Internet history. But small businesses don’t have the budget or the staff to create professional-looking videos, placing them at a competitive disadvantage.

Now to me this is a novel idea.  I mean isn't a video quite similar to...a phone call?  I hate to be old fashioned but I like phones and am not afraid to make a call.  My 19 year son uses his phone constantly to text, even when there is not response on the other end.  When I suggested that he call to speed things up he looked at me like I was crazy.

You may want to try this out, but if you are selling your house your agent may want to try this but we are so overwhelmed with email, and some fancy ones too, that I doubt if they will get opened.

Anyway, if you are looking at Jupiter homes for sale you can see them all at Coastal Florida Real Estate.  Every house and every picture is listed there in real time.  And before you leave this blog, be sure to subscribe.